What is the term for the transfer of meaning through body language?

The transfer of meaning through body language is referred to as nonverbal communication. This form of communication encompasses a wide range of expressive behaviors, including facial expressions, gestures, posture, eye contact, and other forms of physical signals that convey information without the use of spoken or written words.

Nonverbal communication plays a crucial role in how messages are understood and interpreted in both personal interactions and in broader cultural contexts. For example, the way one stands or their facial expression can significantly alter the perceived message, adding depth to verbal communications or sometimes even contradicting them.

This concept is distinct from verbal communication, which involves the use of spoken or written language to convey messages, and from contextual or cultural communication that deals with the environment or background influencing the understanding of messages. Understanding nonverbal cues is essential in international business as it can vary greatly across cultures, impacting negotiations and relationship-building.